A person is playing the Ariel "Stain Eliminator" Kinect game, shown on a large screen that blends a physical gaming area with an augmented reality (AR) experience.

Ariel ”Stain Eliminator” Kinect Game

Project information

Dynamic tool for product showcase through interactive cleaning challenge

Client:
Category:Kinect

Description

The Ariel “Stain Eliminator” Kinect Game is a dynamic marketing tool crafted by Digital Mind to showcase the new Ariel laundry product line. With simple rules and engaging gameplay, players are challenged to remove various stains and smudges from a dirty T-shirt by shooting a jet of Ariel compound onto the fabric.

Using the precise KINECT ONE hardware, the game captures players’ hand movements as they stretch and aim at the dirty spots. Success is determined by the time taken and the number of cleaned spots on the T-shirt, creating a competitive and entertaining experience for participants.

Reach out to us and generate excitement around your new product line. Digital Mind will help you deliver an innovative marketing solution that drives brand awareness, engages customers, and leaves a lasting impression.